Smart Push Marketing

You may be aware of the importance of abandoned checkouts recovery as a store owner, but did you know that abandoned checkouts are only a subset of abandoned carts? Here's the distinction. When a consumer adds products to their cart and begins the checkout process, but abandons it before it is completed, it is known as abandoned checkout. An abandoned cart, on the other hand, is when a consumer adds products to their cart but leaves before clicking the checkout button.

Can you imagine how many abandoned carts your store has on a daily basis? There's a lot more to it than abandoned checkouts. Because you don't know who those consumers are and don't have their emails, there was no method to recover these abandoned carts until recently.

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